On this week’s episode of MYOMB Tim is joined by Mario Natarelli, Managing Partner of MBLM. MBLM has invented a new marketing paradigm – Brand Intimacy, to help clients build stronger bonds and deliver optimized marketing outcomes and returns for the long term. They discuss Mario’s company & history and then delve into the nuances of Brand Intimacy. Lastly they touch on two real world stories further regarding the power of Brand Intimacy and Snapchat’s dropping ad prices.