Drumroll: Brand Love and Creating Holistic Customer Experiences

guest: Kirk Drummond, Co-Founder & CEO
company: Drumroll

Tim Barsness discusses Brand Love and Creating Holistic Customer Experiences with Kirk Drummond, Co-Founder and CEO at Drumroll. Kirk defines what is the meaning behind Brand Love and how he defines it as another way of explaining extreme brand affinity and how it serves as a high brand watermark.

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